Cause-Based Shopping

Put Your Purchasing Power to Work

For 17 years, John and Karen Vallely have joined forces with UCLA and the Pediatric Cancer Research Foundation to advance life-saving research at UCLA Mattel Children’s Hospital through Dribble for Victory Over Cancer, honoring the memory of their daughter, Erin, who bravely fought a rare childhood cancer. Their dedication has raised over $2 million, a remarkable legacy Erin would be proud of.

Now, author Paul Weissenstein shares their powerful journey in The Pyramid Principle, a timeless story featuring UCLA Men’s Basketball All-American John Vallely. Through Coach John Wooden’s wisdom, Vallely uncovers a deeper understanding of success while confronting life’s greatest trials of family, faith, and loss.

In Erin’s honor, The Pyramid Principle will be raising $100,000, helping fund vital research at top hospitals across the nation. The Vallely family’s courage and compassion continue to inspire, and we invite you to purchase a copy at the link below to help bring hope to countless children and families affected by childhood cancer worldwide.

10% of all sales from the button below will be donated back to our cause.

Inspired by the 400,000 kids who are diagnosed with cancer each year- Easton will donate 10% of the proceeds of sales for this gear to PCRF, AND Jen Schro Catching will match that donation. Now, catchers across the country can show their support by wearing gear that is so much bigger than themselves.

Ralph’s Community Contribution Program

Calling all Ralph’s shoppers: You can make every trip to Ralph’s count by supporting PCRF! If you don’t already have one, you will need to create a Ralph’s Digital Account. Once your account is created, make sure your Shopper’s Card is linked to your account. Search and select Pediatric Cancer Research Foundation from the list of participating organizations. Don’t forget to click “Save.” All transactions moving forward when you scan your Shopper’s Card will then be applied to the program at no added cost to you! Ralph’s donates annually to participating organizations based on your percentage of spending as it relates to the total spending associated with all participating Ralph’s Community Contribution Program organizations.

Link to either sign in or create a digital account:

If you shop on Walmart.com or the Walmart app, Walmart will automatically round up your purchases to the nearest dollar amount and will donate the difference to PCRF. All you have to do to activate this feature is to log on to

Enter our name by searching for and selecting Pediatric Cancer Research Foundation, and our zip code, 92612. Just set it and go! Walmart will literally keep on giving with every purchase you make.

Cause-Based Shopping

Put Your Purchasing Power to Work

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