powering cures, realizing futures

Bid for the Kids, Their Future Starts With Me Gala

Register for our next Bid for the Kids Gala, Saturday, November 4, 2023

AV Irvine, 16500 Scientific Way, Irvine, CA

Register for the Event Below:

Mission Focused

PCRF continues the critical work of championing leading edge research that promises the best hope for a cure for childhood cancer. Together, we can advance pediatric cancer research.

Your Generosity Will Keep Hope Alive!

Patients and researchers are still counting on us to go above and beyond to support children facing childhood cancer.


Together with other like-minded philanthropists, executives, and community supporters we will raise funds with the best hope for a cure.

Introducing our Save a Life Honorees

Brody O'Donnell

January 13, 2012, Brody was diagnosed with a rare and aggressive brain tumor at just 10 months old. Although the surgery was successful, Brody was given only a 10% chance of survival. Brain surgery, chemotherapy, radiation, blood transfusions, MRIs… Brody experienced more than most will experience in their lifetime. This year Brody is 10 years old, in 5th grade, and thriving. 

His parents, Jason and Elizabeth, recognize that Brody might not be here today without the dedicated doctors, loving nurses, and the incredible research done years before their diagnosis. Together, the O’Donnell family is thrilled for you all to join in on Brody’s 10 year anniversary of being cancer free! 

Please celebrate Brody by becoming a sponsor or making a donation towards the next generation of treatments and cures for pediatric cancer.

Terry & Anita Plummer

Terry and Anita Plummer have been longtime members of the PCRF Family. After attending the Bid for the Kids as guests of the Dankbergs, Terry and Anita began sponsoring the event independently and inviting others to learn about PCRF and our mission. We have long appreciated their presence at the Bid for the Kids – being lively bidders in the auction and generously contributing to our Save a Life appeal. Their dedication and commitment to PCRF and our mission makes our lifesaving work possible. We are honored and grateful to have the Plummer family as part of our Circle of Hope legacy – leading the way for generations to come. 

Please celebrate the Plummer’s dedication to children fighting cancer by becoming a sponsor or making a donation towards the next generation of treatments and cures for pediatric cancer.

Ware Malcomb

Ware Malcomb has a rich 30+ year history in giving back, building community, and creating a lasting impact in the communities in which they work. This year marked their 10th year participating in PCRF’s Reaching for the Cure Half Marathon, 10K, 5K. Not only did the local Irvine community jump in to support – 160 employees from WM offices nationwide and in Mexico City all stepped up to reach big fundraising goals. Together they raised over $22,000, bringing their total donations for PCRF in the last ten years to just over $64,200! This level of community fundraising means a lot to the mission of PCRF and contributing to the improvements in the treatment, care, and prevention of childhood cancers. 

We count ourselves as fortunate to call Ware Malcomb a partner in our mission. Their tireless commitment to the health of our future generation – our children does not go unnoticed by the families we serve and by other companies leading by their example.

Please celebrate Ware Malcomb’s corporate leadership by becoming a sponsor or making a donation towards the next generation of treatments and cures for pediatric cancer.

Thank You To Our ANNIVERSARY Sponsors

platinum sponsors

auto nation logo
beckman coulter logo
evans fears logo
the lee family
terry and anita logo
shulan bastian logo


LBA Realty Logo
Will Strong logo


madalyn marie logo
trg land logo


Children’s Hospital Los Angeles
The Carter Family
Robinson Insurance Agency


Larry & Amy Dalphy
Glenn & Jane Fowler
Jeff & Heather Kyte
John & Carol Lovely
Mike & Leslie Merle
O’Donnell Real Estate
p11 Creative
Bryan & Jeanne Stirrat
John & Kim Weiner



Kyle Lemburg Logo

2021 Event Photos Coming Soon!

Full event photography will be available on our Facebook page!